Mission, Vision & Core Values
Strategy 1: Create an enrollment management plan that focuses on reducing the gray box* by targeting recruitment of recent high school graduates and adults without college credentials.
Target: Increase the ASU-Beebe college going rate of high school seniors in the six-county service area from 12% to 17%.
Target: Increase unduplicated annual headcount enrollment from 4,027 to 5,000.
*The gray box refers to Arkansas high school graduates who did not matriculate to a higher education institution the fall semester following their graduation and/or Arkansas adults who have not attended higher education or who have some college but no certificate or degree.
Initial initiatives:
- Expand methods for delivering need-to-know information to potential students.
- Orchestrate interactions with potential non-traditional students within the community.
- Increase college funding opportunities for non-traditional students.
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Strategy 2: Increase awareness of programs and the paths to their completion.
Target: Increase the number of annual program applications for first-time ASU-Beebe students from 2,157 to 2,600.
Target: Increase the number of annual FAFSA applications from 3,773 to 4,000.
Initial initiatives:
- Develop strategies to offer start-to-completion college and financial planning for high school students and their families.
- Expand efforts to supply promotional materials to potential non-traditional students that effectively communicate the affordability and value of a degree at ASU-Beebe.
- Provide open houses for all programs and divisions.
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Strategy 3: Create comprehensive pathways for student support and engagement from enrollment to completion.
Target: Increase fall-to-spring persistence rates from 77% to 80%.
Target: Increase fall-to-fall retention rates from 57% to 60%.
Target: Increase the annual number of credentials from 1361 to 1800.
Initial initiatives:
- Design a comprehensive on-going advisor training program.
- Expand access to comprehensive mental health counseling services across campuses.
- Develop a parent and family engagement program.
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Strategy 4: Ensure a smooth transition to transfer institutions.
Target: Reach a goal of 75% of students reporting satisfaction with “Transfer Services” on the Graduate Exit Survey.
Target: Increase the percentage of students on the transfer track who successfully transfer within one year after graduation from 65% to 72%.
Initial initiatives:
- Increase articulation agreements with transfer institutions.
- Enhance strategies to communicate transfer information early in the educational path.
- Design and offer early individualized planning.
Strategy 5: Enhance career services and job placement.
Target: Reach the goal of 75% of students reporting satisfaction with “Career Services/Job Placement” on the Graduate Exit Survey.
Initial initiatives:
- Expand career planning services for entering students.
- Increase experiential learning opportunities.
- Enhance career placement services.