Marketing and Public Relations strives to promote and communicate internal and external information for all the campus locations at Beebe, Heber Springs, Searcy, LRAFB, and online.
- marketing and advertising
- public relations
- brand management
- social media coordination
- media relations
- graphic design
The distribution list for news releases contains email addresses representing media outlets for the state newspaper and area daily and weekly newspapers as well as radio stations, TV stations, special publications, magazines, and area chambers of commerce.
Marketing and Public Relations stays up to date on deadlines and understands how the media needs to receive news.
Additionally, we've been given the task to distribute news releases which contain detailed information in a format that follows the guidelines of AP Style. To ensure quality and thoroughness, we ask for two weeks notice to process a news release.
While this may seem like a long time, it is needed to provide well written, thorough news releases along with high resolution professional photographs.
Once we have all the information necessary, we'll process the release and distribute to the news media. Distribution of the release will be coordinated based on the other releases in the pipeline and deadlines, if the news release is "event" specific.
News releases will also be posted on the website under the News drop-down menu on the front page. Sometimes, we'll also post news releases on Facebook or Twitter.
ASU-Beebe has Facebook, Twitter, Instagram and LinkedIn profiles, which are maintained and updated by the Marketing staff. These sites serve as vital communication and as a promotional tool for ASU-Beebe and its campuses.
As set forth by a directive from the ASU System, the Marketing staff is to manage and execute social media, which means posting of content for anything relating to ASU-Beebe or its campuses as "official communication on behalf of the college." http://www.Facebook.com/ASUBeebe or http://www.Twitter.com/asubeebe.
Please allow two days for posting on social media, and send your requests to firstname.lastname@example.org.
Marketing and PR oversees and directs all advertising, which must be approved by the director. Three weeks advance notice is required for any advertising requests to ensure the appropriate design, style and layout, as well as budget considerations and timed placement in the media. Send requests to email@example.com. We will respond with questions and/or comments as to the content, size and placement.
Marketing Request Form
Marketing and Public Relations
Ruth Couch Center
Monday - Friday
8 a.m. - 5 p.m.